Supporting a Vibrant Industry
With dozens of national and state parks, picturesque beach resorts, world-class music festivals and amusement parks, California is known around the globe as a travel destination. While the pandemic has had a profound effect on the tourism industry, the sector has rebounded strongly and demand continues to grow. The state needs troops of trained hospitality professionals: hotel and restaurant managers, club managers, event planners, tour operators and marketers.
To meet this demand, California State University, San Bernardino launched the hospitality management program at the Palm Desert campus. The Coachella Valley is home to more than 120 golf courses, numerous private clubs, ample vacation rental properties, extensive culinary experiences, and an array of popular destinations and major entertainment, sporting and film industry events, all attracting substantial audiences. This region boasts a $8.7 billion hospitality and tourism industry that employs 25 percent of local workers thanks to its extensive collection of golf courses, rental properties, resorts and events like the Coachella Valley Music and Arts Festival—which alone draws 99,000 people per festival day. Tourism - particularly involving younger generations - is on the rise.
Meet the Director: Dr. Joseph Tormey
EMAIL: joseph.tormey@csusb.edu | PHONE: (909) 537-8213 | OFFICE: iHUB Building
- Doctor of Hotel and Tourism Management, The Hong Kong Polytechnic University, China
- Master of Science in Hospitality Management, Fairleigh Dickinson University
- BBA in Finance, Pace University NYC
- Certified Hospitality Educator
Joseph Tormey joined CSUSB in 2019 as the founding director of the hospitality management program on the Palm Desert Campus. He has taught and held administrative positions at the university, community college and vocational high school levels in hospitality management and culinary arts. Among his favorite subjects are anything related to travel and tourism, restaurants, events, and education abroad. His past professional experience includes having worked in a variety of management and consulting positions in industry and academia, in the U.S. and internationally. Joe serves on numerous advisory committees and professional organizations in the Greater Palm Springs, Inland Empire and beyond.
For more information about the business degree program in Hospitality Management, scan the code or email hospitality@csusb.edu.
Helping Define the Future of Hospitality Management in the Coachella Valley
See what the Hospitality Management Program has been up to!
Testimonials
Hospitality Management at CSUSB - Arthur Juarez
Hospitality Management at CSUSB - Nora Duenas
Hospitality Management at CSUSB- Steven Rojo Santos