Licensing Agreements
Learfield offers the following types of licensing agreements to manufacturers:
Standard License
The Standard License is intended for companies that desire to produce licensed products for general resale to local and national retail channels, plus on-campus internal consumption. Standard Licensees are required to comply with all licensing policies, including royalty rates, advances, labeling and artwork guidelines, etc.
Internal Usage License
The Internal Usage License is intended for companies that desire to only produce licensed products for internal use at the selected institution. Such products cannot be resold. Restricted Licensees must submit all artwork for approval prior to production.
Learfield requires each licensee to submit quality samples with their application. The quality samples are required for each type of product the respective client wishes to produce. Learfield inspects the samples for overall quality, material content, durability, and logo application methods. Learfield subjects any uncommon, questionable or potentially high-risk products to further review, in direct consultation with CSUSB.
Costs
All license agreements expire on June 30 of any given year. Initial fees may be pro-rated and the initial agreement length may not equal one year, depending on the date of application.
The following tables estimate annual costs for obtaining and holding a license through CLC/Learfield for CSUSB. The actual costs may vary depending on the circumstances.
| Standard License (produce merchandise for resale) | Cost |
|---|---|
| CSUSB Royalty Rate | 12% |
| First-time Application Admin Fee (vendor is not licensed with any Learfield Licensing client institutions) |
$250.00 |
|
Existing Licensee Admin Fee |
$125.00 |
|
License Renewal Admin Fee |
1 school = $200 2-5 schools = $500 6+ = 150 per institution |
|
Annual Advance Fees |
$0.00 |
|
General Product Liability Insurance Policy |
varies |
|
Learfield OLP Hangtags |
$64.00 to $100.00 |
| Internal Usage License (produce merchandise for the school that are not for resale) | Cost |
|---|---|
| CSUSB Royalty Rate | 0% |
| First-time Application Admin Fee
(vendor is not licensed with any Learfield Licensing client institutions) |
$250.00 |
|
Existing Licensee Admin Fee |
$100.00 |
|
License Renewal Admin Fee |
1 school = $150 2-5 schools = $300 |
|
Annual Advance Fees |
$0.00 |
|
General Product Liability Insurance Policy |
varies |
|
Learfield OLP Hangtags |
not required |
Trademarx Online: Trademarx Online Learfield's Trademarx Online is the artwork distribution program that provides subscribers with production ready digital logo sheets.
Learfield OLP Hangtags: Standard Licensees are required to place Learfield OLP Hangtags on all products.
Product Liability Insurance: All CLC licensees are required to obtain general insurance in a minimum of $2 million in the aggregate and $1 million per occurrence, including product liability and other coverage. Cost can vary depending on insurance agent/provider.
Administration Fees and Royalty Advances Invoicing:
- First-time licensees are invoiced after application review
- Existing licensees are invoiced upon license request